Our mission

Who We Are

We love pets, and we cherish every person who lives with one. We devote ourselves to making furniture, toys and everyday products for pets — enriching our furry companions’ lives while also furnishing your days and your home, in keeping with your taste. That is why our pet products have the finish of gallery pieces, never the cheap goods of a street market.

Our design draws on the forms of nature itself: trailing branches, woodland buds, the organic outlines of living plants. Placed in your home, these pieces look as though they grew there all along, at once harmonious and beautiful.

So our products do more than please the eye. They offer a singular sense of beauty: a warm atmosphere for your home, and a great deal of happiness for the small animals who share it with you.

Why We Are

We are pet owners ourselves, and a long time ago we noticed a gap: most pet products make people want to hide them, for fear guests will see them when they visit. Pet furniture should be like any other furniture in the home, an important part of the space design. It should change that awkwardness, so the conversation at the door shifts from a nervous “Sorry, we have a pet” to a delighted “Oh wow, you have a pet too!” That is how the brand began. We make pet furniture and products with a distinctive style for people who love their furry companions deeply and also care about the beauty of their home.

What We Are

For us, pet products are more than goods we make. They are a cause we are wholeheartedly committed to. We are passionate pet owners ourselves, and we believe a home should combine refined style with comfort, for you and for your furry companions alike. We work with pet behaviour consultants, engineers, industrial designers and interior designers to create distinctive pieces that balance function and beauty. We select quality materials and apply careful craftsmanship to produce designs with real substance, which lift the style of your home and enrich your pet’s everyday life.

We also keep the following promises to our customers:

• Stable structure: a widened wood base and metal joints between posts and base, so it stays steady when cats jump on and off.
• Durable scratching: posts wrapped in natural sisal for a satisfying scratch.
• Replaceable cushions: removable, machine-washable covers and separately available inserts.
• Clear specifications: dimensions, load rating and suitable cat weight stated for every product.